OK. If you haven’t figured out by now, I’m a bit obsessed with sports. I love EVERYTHING about being a sports fan. I love watching my teams play, and talking about it afterwards. I love great comebacks, record-breaking performances, and some good ole trash talking. I REALLY love watching the national anthem performed (#geek)…and recently, I’ve become infatuated with the NBA fashion runway.
Fashion runway you ask? Yup. These athletes, who perform amazing feats on the court, have found a way to express themselves off the court, and show their fans a different side of their personality.
I call them #ArenaArrivalOutfits – which is pretty self-explanatory. What is he going to wear to the arena today?? Trust me, game day fashion is no joke. While broadcasting the player’s arrivals is not a new practice, social media has put these short walks through the arena tunnels out there for all to see, and of course, comment on. Players stroll down the cement runway tunnels in their couture and sunglasses with cameras glued to their sides. Fans (like me!!) check in with social media to see who is wearing what. And if you don’t think the players feel the pressure, you’re wrong.
“You stress over outfits for days,” Warriors’ Stephen Curry said in an interview, “and you wind up wearing it for 30 seconds when you walk from the parking lot to the locker room.”
But those 30 seconds are muy important. Whether it’s ESPN or TNT, networks are looking to fill pregame airtime, and the player’s entrances have become a must-see event.
My favorite? Russell Westbrook of the Oklahoma City Thunder. Dude NEVER disappoints. Dresses with reckless abandon, just like he plays on the court. I love it!
Some take the casual approach, like MVP Steph Curry:
He even admits to watching clips of other players making their entrances.
“All the time,” Curry said. “You want to see what the other guys are doing.”
Others take the all-business approach, like LeBron:
Come on…ya gotta love the fact he’s taking out his keys from his perfectly tailored suit to put in the plastic bin…and walking through a metal detector! I mean really, the Milan runways are SOOOOO boring.
I think all that is missing… is ME.. standing there with a microphone asking each and every one of them, “Who are you wearing tonight?”